A Chicken in Every Pothole

Is this a great way to save public funds or a step down the slippery slope? KFC wants to fix potholes in city roads, then paint the company’s name on top. They’ve already begun work in Louisville, and have offered the service to other cities.

But Brian Steele, a spokesman for the Chicago Department of Transportation, which is charged with repairing the city’s potholes, said “We don’t allow any type of printing or advertising placed on a city street or sidewalk.”

He said the city was looking to promote and seek support for its own pothole repair program, and said they’ve been “in discussion” with an advertising firm for more than months about the idea.

As for the KFC offer, Steele said the city first learned of it Wednesday. “Were looking into it [the KFC offer]…..Until we learn more we don’t know how it stacks up.”

The KFC offer is part of its “Fresh Tastes Best” advertising campaign. Link -via reddit