It's cute but it's on the blog for the last line on the VO... "No MSG" WTF - the ad world has now reached another level.

Hula Hoops puppetry anyone?

We've all done it at some stage or another. OK, maybe not for about 20 years - but there was definitely a time (when my fingers were smaller) when putting Hula Hoops on the end of my fingers and giving them a wiggle was a lot of fun.

Now a series of fun new TV spots for Hula Hoops - written by Publicis and shot by Mark Denton of COY! - sees various people lost in their own little worlds as they use the distinctively ring-shaped potato snacks to create finger puppet characters that that do silly things... This is DJ, the first of the 30 second spots to air on TV this week:

The TV ads also serve as the launch pad for Hula Hoops new Golden Hoop Film Awards - their online campaign which encourages consumers to create their own finger puppet films using Hula Hoops for a chance to win a family trip to Hollywood. Visit hulahoops.com for full details.

link for ad